themybigtoecompany – Case Study
The Challenge
themybigtoecompany has been in business since 2005 and has grown through word of mouth and referrals. However the owner and sole trader, Stuart Thomas, realised he required the support of a professional marketing business to generate high-quality new appointments. Having researched the market most service providers appeared to be high-cost and offered poor value for money or large scale contact centres with an impersonal service for prospective new customers.
The Let's Go for Growth Approach
Karen Moore founder of Let's Go for Growth suggested a trial period to test the water for themybigtoecompany as this was a big step and financial commitment. A three-day trial was agreed and action plans put in place. “The data supplied for the campaign was used within one-day but Karen agreed to waive the other two-days believing that high-level customer satisfaction would pay dividends in the long-term.
“Let's Go for Growth are the complete antithesis of what I imagined a telemarketing provider to be” Stuart comments. “Flexible, personable, not at all money-grabbing and of course, they have produced great results too!”
The Outcome
themybigtoecompany has seen appointments at 150% of anticipated levels! and as a result is in discussions with an impressive list of potential new clients. Not only has themybigtoecompany committed to further telemarketing activity but it has referred other organisations to Let's Go for Growth due to the impressive service it has enjoyed.
For information on themybigtoecompany visit www.themybigtoecompany.com.